Sound Selling Audiobook: Clearer View of How to Reach Your Goals

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BEST BUY.. Sound Selling Audiobook: Clearer View of How to Reach Your Goals BOOK SELL for SALES... Sound Selling Audiobook: Clearer View of How to Reach Your Goals Overviews Collins Educational.com and Dan Collins published the Award-Winning multimedia Sound Selling Audiobook which accommodates all learning styles and incorporates new age musical interludes to invigorate the mind. Their program produces real results, enhancing personal effectiveness in business, sales and life..../ Sound Selling Audiobook: Clearer View of How to Reach Your Goals / BOOK SELL Sound Selling Audiobook: Clearer View of How to Reach Your Goals BOOK SELL for DEALS : OFFICIAL BEST DISCOUNT!!! Highly recommended

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: Sound Selling Audiobook: Clearer View of How to Reach Your Goals

I ran across this great program at the local book store after my eye was drawn to the cover. In my real estate business it's a challenge to make best use of my time to balance my family of four and the competitive/busy Real Estate business environment. I am amazed how often I pop in the CD and become refreshed and redirected to all my Goals...

Brian Magoon, C-21 REALTOR New England

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How to Master the Art of Selling

A revised and updated edition of How to master the art of selling, which educates on how to succeed in sales, including new information on using the latest research techniques and using e-mail and online resources to generate deals more quickly and efficiently.../ How to Master the Art of Selling / BOOK SELL


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• ISBN13: 9780446692748
• Condition: New
• Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!

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If you cannot sell, you cannot succeed.... : How to Master the Art of Selling

I don't want to be manipulated by a salesperson. I don't want a salesperson to ask me yucky closing questions that are designed to arm-wrestle me into buying. There are those salespeople around. I can't stand them. I never buy from them. They are the salespeople who follow what is pretty much the essence of the Tom Hopkins method.

This is old-school sales junk. I learned these techniques when I started selling 30 years ago. They worked at one time, regardless that they were manipulative. I am sure they will work today by some salespeople on some buyers. But most buyers are not as naive as they once were and will not stand for this.

I also listened to the Hopkins tape series. I cringe when he calls us "Champions" because we are listening to his training. More manipulation. More insincerety. Simply yuck.

Having said all that, I must admit that there is a lot of good stuff here. But the good stuff is not unique to Tom Hopkins and does not forgive Hopkins for the old manipulative style he champions. Unfortunately the essence of the Hopkins approach is not customer centered, it's "get the sale" centered.

In my opinion the best and highest form of selling is consultative selling. That sort of selling does not require mainipulation or arm-wrestling. It requires an honesty and a sincere interest in the buyer's success. That means if your product is not right for the buyer you tell them it's not right. That sort of selling keeps your customers coming back. They know you have not gone to battle against them, armed with all sorts of trick closing techniques.

And that's what makes selling a real joy and a real profession.

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Life Insurance Sales Ammo: What To Say In Every Life Insurance Sales Situation

This manual is a collection of hundreds of sales tips and ideas from over 30 years of meetings, discussions and on the job practice. Included are hundreds of Probing Questions, Answers to the most common Objections, and Power Phrases to take your sales to the next level! A MUST-HAVE Life Insurance Sales Handbook to help Life Insurance professionals dynamically increase their sales!.../ Life Insurance Sales Ammo: What To Say In Every Life Insurance Sales Situation / BOOK SELL


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• ISBN13: 9781440420290
• Condition: New
• Notes: BRAND NEW FROM PUBLISHER! 100% Satisfaction Guarantee. Tracking provided on most orders. Buy with Confidence! Millions of books sold!

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handling objections : Life Insurance Sales Ammo: What To Say In Every Life Insurance Sales Situation

I've been in this 17 years now...it's helpful to look back at some tried and true ways to postion the product. Some oldies and goodies and some you may never have heard of. I like the value insurance provides...this helps me find great ways to present it.

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Common Sense Product Distribution: How To Sell Your Product Using A Master Broker

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In this interview with Bill, you’ll hear about an alternative tactic to get your product into Wal-Mart, Costco, Kroger, or any of the other mass merchandisers in the US. Bill refers to himself as a “scout” but his expertise is in dealing with Master Brokers. He scouts for product opportunities. When he finds a good product, he contacts and hires a Master Broker to try to get the Master Broker to pick up the product as a project. 

A Master Broker represents you and your product and lobbies mass merchandiser purchasing agents to get your product into their stores. Bill explains that there are less than one hundred Master Brokers in the US at this time and that each Master Broker specializes in one category, such as dietary supplements, produce, etc.  

Bill explains that a common misconception of manufacturers is that they believe that their own product will, indeed, sell. The truth is that, when approaching a single mass merchandiser, the supplier has a 1% chance to get their product into the store! Bill goes on to explain that if your product already has advertising AND you are being represented by a Master Broker, that you have a 90% chance of that initial 1% chance to get your product into the store. Further, if your product does not already have advertising and you do not have a Master Broker, you only have a 1% chance of that initial 1% chance to get your product into the store. Yes, it’s a bit confusing but suffice to say that the chances are slim that your product will be picked up by any mass retailer. 

So what does a Master Broker do once he accepts a product? Master Brokers have sub-brokers all across the US in different regions. These sub-brokers specialize in lobbying purchasing agents of mass retailers. If a product is approved by a retailer’s purchasing agent, the Master Broker makes a commission and pays each of his sub-brokers a commission. 

The advantages of using a Master Broker are many: 

 The Master Broker and his sub-brokers do research and develop a marketing plan for your product.  

 Since multiple sub-brokers under a single Master Broker are working on your behalf, the marketing plan is easier to maintain than if you hired many different brokers.
 
 Once a Master Broker approves a project, your product gets immediate exposure to every mass retail chain in the US.
 
 When a sub-broker deals with a purchasing agent, most often, the purchasing agent is already familiar with the sub-broker. Thus, appointments to present products occur more quickly and are more organized because the purchasing agent knows that the sub-broker has done his homework and is ready to do business.  

To give a more complete picture of the process, Bill gives us a case study of a product that he was able to get into the mass retailers – an energy bar. It already had advertising but the manufacturer was having trouble selling them. The manufacturer approached Bill and asked if he would pick up this line of energy bars. They had an expiration date that was approaching and they needed to be sold. Bill obtained samples and determined the margins on the product because the product must meet the pricing points. 

Bill goes on to give an example of what would happen next. Bill would find a Master Broker to take on the product. So, if the sales price is .99 and the wholesale price is .20, the Master Broker would buy the energy bars for 25% less than the wholesale price of .20. Then the Master Broker would go to a mass retailer to sell each energy bat for .20 and tell the retailer that the sales price is .99. Without the right pricing, the Master Broker and his sub-brokers don’t make anything and the product cannot be sold.  

Mass merchandisers such as Wal-Mart want your product to already have advertising because it will have product recognition. As Bill says, they don’t want your product to get lost on the shelf. Additionally, Wal-Mart gets free advertising when you are advertising on TV..../ Common Sense Product Distribution: How To Sell Your Product Using A Master Broker / BOOK SELL

In this interview with Bill, you’ll hear about an alternative tactic to get your product into Wal-Mart, Costco, Kroger, or any of the other mass merchandisers in the US. Bill refers to himself as a “scout” but his expertise is in dealing with Master Brokers. He scouts for product opportunities. When he finds a good product, he contacts and hires a Master Broker to try to get the Master Broker to pick up the product as a project. 

A Master Broker represents you and your product and lobbies mass merchandiser purchasing agents to get your product into their stores. Bill explains that there are less than one hundred Master Brokers in the US at this time and that each Master Broker specializes in one category, such as dietary supplements, produce, etc.  

Bill explains that a common misconception of manufacturers is that they believe that their own product will, indeed, sell. The truth is that, when approaching a single mass merchandiser, the supplier has a 1% chance to get their product into the store! Bill goes on to explain that if your product already has advertising AND you are being represented by a Master Broker, that you have a 90% chance of that initial 1% chance to get your product into the store. Further, if your product does not already have advertising and you do not have a Master Broker, you only have a 1% chance of that initial 1% chance to get your product into the store. Yes, it’s a bit confusing but suffice to say that the chances are slim that your product will be picked up by any mass retailer. 

So what does a Master Broker do once he accepts a product? Master Brokers have sub-brokers all across the US in different regions. These sub-brokers specialize in lobbying purchasing agents of mass retailers. If a product is approved by a retailer’s purchasing agent, the Master Broker makes a commission and pays each of his sub-brokers a commission. 

The advantages of using a Master Broker are many: 

 The Master Broker and his sub-brokers do research and develop a marketing plan for your product.  

 Since multiple sub-brokers under a single Master Broker are working on your behalf, the marketing plan is easier to maintain than if you hired many different brokers.
 
 Once a Master Broker approves a project, your product gets immediate exposure to every mass retail chain in the US.
 
 When a sub-broker deals with a purchasing agent, most often, the purchasing agent is already familiar with the sub-broker. Thus, appointments to present products occur more quickly and are more organized because the purchasing agent knows that the sub-broker has done his homework and is ready to do business.  

To give a more complete picture of the process, Bill gives us a case study of a product that he was able to get into the mass retailers – an energy bar. It already had advertising but the manufacturer was having trouble selling them. The manufacturer approached Bill and asked if he would pick up this line of energy bars. They had an expiration date that was approaching and they needed to be sold. Bill obtained samples and determined the margins on the product because the product must meet the pricing points. 

Bill goes on to give an example of what would happen next. Bill would find a Master Broker to take on the product. So, if the sales price is .99 and the wholesale price is .20, the Master Broker would buy the energy bars for 25% less than the wholesale price of .20. Then the Master Broker would go to a mass retailer to sell each energy bat for .20 and tell the retailer that the sales price is .99. Without the right pricing, the Master Broker and his sub-brokers don’t make anything and the product cannot be sold.  

Mass merchandisers such as Wal-Mart want your product to already have advertising because it will have product recognition. As Bill says, they don’t want your product to get lost on the shelf. Additionally, Wal-Mart gets free advertising when you are advertising on TV..../ Common Sense Product Distribution: How To Sell Your Product Using A Master Broker / BOOK SELL

Common Sense Product Distribution: How To Sell Your Product Using A Master Broker
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bestbuybooksellcheapshop.blogspot.com is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to Amazon.com CERTAIN CONTENT THAT APPEARS ON THIS SITE COMES FROM AMAZON SERVICES LLC. THIS CONTENT IS PROVIDED ‘AS IS’ AND IS SUBJECT TO CHANGE OR REMOVAL AT ANY TIME.

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